Yayın Detay
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Title : The Role of New Media in Brand Culture
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First Author : Aysel Topçu
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Authors : -Gülsüm ÇALIŞIR
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Keywords : Brand, Brand Culture, Technology, New Media
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Basic Area : Halkla İlişkiler
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Page Id : 90-120
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Rank Id : 5
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Year : 2021
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Volume : null
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DOI : 10.29228/smacjournal.51164
Yayına Git